In June, 2016, the training on ‘Communication and PR strategy for AUP capacity improvement’ was held at AUP office. Lyudmyla Humenyuk, Head of Media Reform Center, performed as a trainer.
AUP team members discussed with trainer new opportunities in communicative cooperation with different target audiences. Thus, the organizational communication strategy horizons were expanded.
Communication strategy aims at building of AUP efficient cooperation with its stakeholders.
Media consumer does not always receive the necessary information. In order to deliver it to media consumers, first, one should define the communicative tasks, make the plan and involve the interested sides in their participation in our events and experience exchange.
The event was held with the support of ISAR ‘Ednannia’
